Experiencing the Dubai Frame

The concept takes the visitors to a journey through time on three different levels: old Dubai, present Dubai and future Dubai.

Old Dubai. Starting from the mezzanine level the visitors experience the old Dubai: projections, mist effects, smells, and motion that creates an immersive mood setting of space. The Past Gallery describes the project and tells the story of city’s evolution and the old city.

Present Dubai. Visitors are taken to the second experience on the Sky deck level representing the present Dubai. They experience 360 degree views of Dubai, “Old Dubai” to the north, and “New Dubai” to the south. This is supported by augmented reality activated screens, by which the visitors can identify buildings and landmarks and exploring interesting facts or observing buildings and landmarks. Also a glass floor 48 floors above the ground waits for the brave.

Future Dubai. Finally the visitors exit the elevator onto the mezzanine floor and pass through a swirl tunnel with special audio and visual effects. The idea is to create an illusion of time travel through a warp swirl and arriving into the city 50 years ahead.